Stories

Stories are where strategy meets real life. Here you’ll find client wins, personal reflections, and my Midweek Motivation series — short, story-led lessons on B2B content, AI, and the craft of writing, all drawn from 25+ years of moving words into action.

Client Stories

Long-Term Strategy for Rebranding Success

When I talk about client success, I love to tell the story of The SpyGlass Group, LLC — because after over five years of strategy and planning, I recently launched…

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“Our Company Wants To Write a Book…”

Digital drives us, but the fact is books are one of civilization’s oldest and most effective technologies for expanding minds and sparking creativity. And for companies building their brand and…

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Everyone Has a Story

While research has shown that listening is one of the most important skills for business and leadership, data also suggests that...

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Midweek Motivation

Why Kindness Matters

This past weekend, I had a major flashback to someone who provided kindness and help at one of the times I needed it most. But not just anyone —a famous…

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Why Storytellers Matter

How does a century-old corporation capture what it has accomplished? With a storyteller, of course! That’s why this Midweek Motivation goes out to the storytellers and those who let us…

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